Privacy Policy プライバシーポリシー

Scope

This policy applies to the website lemai.com.vn, operated by Lê Mai. It describes how Lê Mai collects, uses and shares personal information when you visit or make a purchase. By using the website, you agree to the collection and use of information in accordance with this policy.

Information collected

Device information

Collected automatically when you visit: browser, IP address, time zone, cookies on your device, pages viewed, and the website that referred you. Technologies used: cookies, log files, web beacons, tags and pixels.

Personal information

Provided by you when you order or use our services: full name, email, phone number, address, postal code.

Order information

Products purchased, payment, shipping.

Information is used to

• Fulfil orders: process payment, arrange delivery, send invoices and order confirmations.
• Communicate with you about orders and products.
• Screen orders for potential risk or fraud.
• Improve the website, based on how customers browse and use it.
• Assess the effectiveness of advertising campaigns.

Sharing with third parties

Lê Mai shares personal information with:

• Payment partners.
• Shipping partners.
• Advertising partners, to a limited extent, to show relevant ads. You can opt out, see the section below.

Lê Mai also shares information when required by law, in response to a lawful request from a competent authority, or to protect Lê Mai's rights.

Interest-based advertising

Lê Mai may use information to show ads or send content relevant to each customer. To opt out:

• Click unsubscribe at the bottom of any Lê Mai email.
• Disable cookies in your browser.
• Use the ad settings of Facebook or Google, or the Network Advertising Initiative opt-out page.

Payment

Payments are processed by a third-party partner. Lê Mai does not collect or store your card details. This information goes directly to the payment partner and is governed by that partner's privacy policy.

Your rights

• View, correct, update or delete the personal information Lê Mai holds about you.
• Ask what information Lê Mai holds about you, and ask for it to be deleted from our systems. Lê Mai may need to verify your identity before processing your request.
• Lodge a complaint with a data protection authority about how Lê Mai collects and uses personal information.

Changes to this policy

Lê Mai may update this policy when our practices, operations or legal requirements change. Continuing to use the website after an update is posted means you accept the change.

Send a request

To view, correct or delete your personal information, or to make a privacy complaint, email lemai@lemaivietnam.com.vn.